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‘Tis the season for preparing your holiday marketing campaign

Posted by on Dec 4, 2017 in Blog | 0 comments

‘Tis the season for preparing your holiday marketing campaign

The holiday season is not only a popular time of year but an important one for a lot of businesses. Digitally, we tend to see a noticeable increase in both online sales and engagement. Introducing a well-coordinated social media campaign during the holidays can help your message cut through the typical holiday clutter and reach your customers effectively. Think of your business’ social media accounts as your little elves and put them to work leading up to Christmas and New Year’s! The holidays make for a perfect opportunity to increase your...

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Seize the Day! Integrating national days into your marketing

Posted by on Oct 24, 2017 in Blog | 0 comments

Seize the Day! Integrating national days into your marketing

There seems to be a day of observance for just about anything and everything, especially on social media. From Cheese Lover’s Day, Read a Book Day to National Puppy Day, there is ultimately a national holiday for everyone, every brand and every company. These often-silly celebrations have generated new and exciting opportunities for marketing professionals to reach a broader audience, create more social buzz and gain more business in the process. A few pointers: 1.) Create a calendar – A calendar that contains relevant national holidays will...

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Communicating after a disaster

Posted by on Sep 27, 2017 in Blog, In the news 2 | 0 comments

Communicating after a disaster

One surprising challenge businesses may experience after a natural disaster is something that is usually pretty simple: communication. Whether you are trying to get in touch with your employees, team members or clients, communication can become a hurdle when power lines, cellular service and internet are down. Here are some of the best methods we found for communicating here at CONRIC after Hurricane Irma. Social Media: Social media platforms such as Facebook, Twitter and Instagram are great outlets for communicating before, during and after...

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Professional photography: you call the shots

Posted by on Jun 5, 2017 in Blog | 0 comments

Professional photography: you call the shots

“A picture says a thousand words” – that old saying has never rung truer than in today’s fast-paced content driven world, making hiring a professional photographer more important than ever. More than a high-quality image, photographers deliver a professional face for your business, tell your story and show the world you are a company to be trusted. Customers connect better with companies that are genuine. Photos of your business, products, employees and events let your customers know who you are and what you’re about. Using your own...

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To use or not to use web design templates…

Posted by on Apr 10, 2017 in Blog | 0 comments

To use or not to use web design templates…

At CONRIC PR & Marketing, we create custom websites as well as work with formatted templates. Often, we make customization to web design templates to provide our clients with the best sites for their brands and organizations. Here are some pros and cons businesses should know about using web design templates. Template Pros: Quick functionality, tons of possibilities Many of the top websites first started with a simple template then artistic widgets and plug-ins were added to create a million dollar masterpiece. At CONRIC, our digital...

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5 trends that will revolutionize social media in 2017

Posted by on Feb 20, 2017 in Blog | 0 comments

5 trends that will revolutionize social media in 2017

 Interested in what social media trends are on the horizon for 2017? Here’s what the CONRIC digital team is excited about! 1. Live video as a key part of branding Facebook Live, Instagram Story, and Twitter Live are all trending platforms brands can utilize for live videos and stream events. This way followers can stay engaged with brands by getting a glimpse into the event in case they aren’t able to be there in person. Live video can be used for customer service by hosting Q&A sessions and product demonstrations. As a key tool to drive...

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WE’RE HIRING: DIGITAL MEDIA COORDINATOR

Posted by on Dec 8, 2016 in Blog | 0 comments

WE’RE HIRING: DIGITAL MEDIA COORDINATOR

Digital Media Coordinator  Job Description: CONRIC PR & Marketing is searching for a dynamic individual to serve as digital marketing coordinator for immediate full-time employment with the team. This professional will support the marketing team in the development and implementation of digital, marketing and public relations strategies and communications. The individual will build client relationships, write press releases, and administer social media accounts and blogs. Additionally, the individual will manage distribution of press...

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How is content marketing related to Thanksgiving dinner?

Posted by on Nov 18, 2016 in Blog | 0 comments

How is content marketing related to Thanksgiving dinner?

Curious as to how each part of Thanksgiving dinner relate to a piece of the Content Marketing Pyramid? Take a look at this fantastic infographic that was made popular by analyst Rebecca Lieb. Read more at Curata.com....

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Social media tips and resources

Posted by on Nov 9, 2016 in Blog | 0 comments

Social media tips and resources

Happy Wednesday! We thought we’d take some time to share important social media tips and tricks for businesses seeking to use these tools for their company. General tips for businesses Develop a strategy. Develop a policy. Leverage all your digital assets by linking to and promoting your website and social media. Know the best times to post content per platform. Here are the best times, according to SumAll (sumall.com), a marketing analytics company. Twitter 1-3 p.m. weekdays Facebook 1-4 p.m. weekdays LinkedIn 7-8:30 a.m. and 5-6 p.m....

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Before launching a marketing communication campaign, consider these three key elements for optimal results

Posted by on Oct 5, 2016 in Blog | 0 comments

Before launching a marketing communication campaign, consider these three key elements for optimal results

Upon reflection of your company’s marketing communication needs, it’s essential to solidify three key components of your business plan before you dive into the creative process. This gut check will help you crystalize “the why” behind all efforts and ensure you’re laying the foundation for effective strategic campaigns. Establish goals at the start. This overarching principle will guide the decision making process as you establish breakthrough campaigns. Goals refer to longer-term, broad, more global, future statement of “being.” They may...

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