The local advertising industry’s best shined bright at the ADDY Awards Gala held on Saturday Feb. 29 at the Holiday Inn Fort Myers Airport-Town Center. Nearly 150 people gathered to recognize the top submissions from the close to 200 projects entered into the American Advertising Awards competition.
The American Advertising Federation–Southwest Florida chapter hosted MAD MEN & WOMEN – Legends of Advertising to honor the region’s top agencies, advertisers, producers, and independent professionals. The organization also saluted the original “Mad Woman,” Southwest Florida’s own Myra Janco Daniels.
ADDY® Awards were given to the following agencies and designers:
Myra Janco Daniels Best of Show
- Sherri Morrison Creative Design
- Client: Naples Children & Education Foundation
People’s Choice Award
- Priority Marketing
- Client: SWFL Children’s Charities, Inc.
Best of Print Award
- Conservancy of Southwest Florida
- Client: Conservancy of Southwest Florida
Judge’s Choice Award
- Conservancy of Southwest Florida
- Client: Conservancy of Southwest Florida
- Wilson Creative Group
- Client: Pete’s Pizzeria
- Wilson Creative Group
- Client: Wilson Creative Group
Best of Digital
- Vectra Digital
- Client: Rosati’s Pizza
Best of Electronic Award
- Priority Marketing
- Client: Captiva Cruises
Best of Public Service Award
- Celsius Marketing | Interactive
- Client: Cape Coral Animal Shelter
Gold Awards
- Celsius Marketing | Interactive
- Conservancy of Southwest Florida
- Mnemonic Agency
- Naples Zoo
- Priority Marketing
- Pushing the Envelope, Inc.
- Sherri Morrison Creative Design Group
- Vectra Digital
- Wilson Creative Group
Silver Awards
- AAF-Southwest Florida
- Celsius Marketing | Interactive
- CONRIC PR & Marketing
- Conservancy of Southwest Florida
- Hodges University
- House of Digital
- Local Guides Inc.
- Main Sail Video Productions, Inc.
- Naples Zoo
- NOISE Inc.
- Priority Marketing
- Quenzel & Associates
- Spiro & Associates
- Waterman Broadcasting
- Wilson Creative Group
Conducted annually by the AAF, more than 40,000 entries are submitted each year into the nationwide ADDY Awards. The local ad club phase is the first of the three-tier, national competition. Concurrently, across the country, local entrants vie to win ADDY Awards recognition as the very best in their markets.
At the second tier, local ADDY winners compete against winners from other local clubs in one of 15 district competitions. District ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards. Entry in your local ad club competition is the first step toward winning a national ADDY.
Entering the ADDYs supports the advertising industry. AAF uses the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education and consumer awareness.
