Karina Rodriguez

For Karina Rodriguez, graphic design for websites and all imagery must be human-centered, that is, it must have a direct connection with people and evoke emotion.

After obtaining a Bachelor in Advertising Design at Fidelitas University in Costa Rica, Karina began her professional career working for a television production company in Costa Rica in 2012. Her position at first was administrative, but being very driven she ended up learning graphic design, audio visual production, photography and video editing. Her position at CONRIC as a website and graphic designer gives her the opportunity to enjoy a career that aligns best with her passion and talents.

Karina previously worked for private schools and universities, helping to develop innovative positioning campaigns.  She also collaborated on the branding design for major events in her native country such as BMW Fashion Week San Jose. As a result, she participated in some promotional tours to different countries and events. Her work made her understand that people need to find a purpose to be attracted to a service or product. With the onset of the pandemic in 2020, she worked on projects that helped entrepreneurs digitalize their businesses by creating websites and digital marketplace strategies. During the same year, she and her husband moved to beautiful Fort Myers, Florida.

WHY I CHOSE CONRIC

“CONRIC’s values resonated with my passion. I admire the work they have done locally and globally over the past 15 years. The company is warm and committed. My heart fills with joy to know I can help more entrepreneurs realize their ideas through CONRIC.”