Is Your Reputation Worth Protecting? (Spoiler: Yes, Yes It Is)

October 23, 2023 CONRIC PR

Think your reputation doesn’t matter? Think again. According to a study by Reputation X, a single negative review can drive away approximately 22% of customers. So, is your reputation worth protecting? Let’s dive in.

Digital Footprint: It’s a Big Deal

The internet remembers everything—literally. According to Google, it processes over 3.5 billion searches per day. Each social media post, review, or blog article is a part of your digital footprint.

Business Reputation = everything

Your business reputation is everything. Here’s a shocker: a whopping 85% of consumers trust online reviews as much as personal recommendations. With platforms like Google My Business and Yelp allowing anyone to be a critic, you’ve got to be on your A-game.

Brand Image: Perception is Reality

It’s not just about your logo or tagline. According to another recent study by Reputation X, 48% of consumers expect brands to know them and help them discover new products. How’s that for brand responsibility?

Damage Control: Being Proactive is better than Reactive

If you take a hit, the climb back up can be steep. It can cost up to 5 times more to acquire a new customer than to retain an existing one, making damage control vital.

The Bottom Line

If you value your business, then yes, your reputation is worth protecting. And the stats back it up.

Ready to level-up your rep? Contact CONRIC pr + marketing to put the odds in your favor. We utilize the latest industry tools and expertise to ensure your reputation is as strong as possible! Contact us:


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