Cre8 to #BringBackTheBucket to help client with ALS

May 29, 2019 CONRIC PR

A terminally ill client longs to meet Ellen DeGeneres, so Cre8 Salon & Spa will try to break a world record to make her dream come true. The Cape Coral beauty emporium is inviting the public to the Cape Coral High School football field on Sunday, June 9 from noon to 3 p.m. for what owners Marcy and Jeff Sagorac hope will be the largest Ice Bucket Challenge event in history. Participants will line up to spell out “E-L-L-E-N” on the field while drones and camera crews capture the moment with the hope of grabbing the attention of comedian and talk show host Ellen DeGeneres, client Hilde Heard’s favorite celebrity.

Heard is stricken with an advanced stage of Lou Gehrig’s disease, also known as ALS, the condition the Ice Bucket Challenge was created to highlight. Heard’s dream for the last decade has been to meet DeGeneres, whose unique platform would enable her to draw worldwide attention to the deadly disease. The day of the world record attempt is the first day of the 2019 National ALS Advocacy Conference in Washington, D.C.

“We’re determined to do everything we can for Hilde, whose unbreakable spirit is an inspiration to all of us,” Cre8 owner Marcy Sagorac said. “We knew we had to do something to help Hilde get Ellen’s attention, not just for Hilde, but for all ALS sufferers everywhere.”

The Ice Bucket Challenge, in which people dump buckets of ice and water over their heads, was a worldwide sensation in 2014, raising $220 million for ALS organizations. The social media impact was so tremendous that Cre8 Salon & Spa wants to #BringBackTheBucket and unite the community around the cause.

The record for the greatest number of people taking part in the Ice Bucket Challenge in one place at one time is 782, according to the Guinness Book of World Records. Everyone has an opportunity to be a part of a new world record when participants simultaneously dump buckets of water and ice over their heads at 2 p.m. in the middle of Cape Coral High School’s football field.

“We know how generous Cape Coral and all of Southwest Florida are,” Sagorac said. “We’re confident that with everyone’s help, we can break this record, bring Hilde and Ellen together, and make this dream a reality.”

There is no charge to take part in the event, though a $20 donation to The ALS Association is requested. Ice and water will be provided, and food vendors will be on site. Participants are asked to bring their own bucket.

Sponsorship and volunteer opportunities are available. Call Cre8 at 239-458-2704 to find out how to help. Go to to register.

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