Cre8 stylists rejoin the Walk to Defeat ALS on behalf of longtime client

October 11, 2017 CONRIC PR

In honor of client Hilde Heard, who has lived with ALS since 2007, Cre8 Salon & Spa will once again join hundreds of participants at the Southwest Florida Walk to Defeat ALS, 9:30 a.m. on Sat. Oct. 28 at Miromar Outlet Mall in Estero. With the support of their community, about 30 Cre8 team members will stage a “Stampede for the Cure” as team Hilde’s Herd – cowbells and all.

Hilde Heard is a 20-year client of stylist Marcy Sagorac, who owns Cre8 Salon & Spa with husband Jeff. Hilde was diagnosed with amyotrophic lateral sclerosis, also known as Lou Gehrig’s disease, in 2007, just four years after retiring as an oncology nurse.

With a $5 donation in advance of the walk, Cre8 Salon & Spa visitors will receive a commemorative “Stampede for the Cure” cowbell. Supporters are also invited to join the team as walkers or make an online donation in support of individual team members at bit.ly/HildesHerd2017.

In 2011, Hilde inspired Cre8 to make history as it broke the Guinness World Record for the greatest number of consecutive haircuts given by a team in eight hours. The salon held the event as a fundraiser in Hilde’s name and raised more than $4,500 to benefit the ALS Association Florida Chapter, which presents the Walk to Defeat ALS.

Sagorac said, “Hilde continues to defy the odds, inspire us and make us laugh. She’s humbled that we walk in her name, but as a survivor, she is motivated to witness progress that will help improve the outcomes for others who face this terrible disease.”

ALS is a progressive neurodegenerative disease that kills motor neurons, robbing a person of the ability to walk, talk, eat and, eventually, breathe. The ALS Association Florida Chapter provides services and programs at no cost to patients, advocates on behalf of patients with government leaders, creates awareness and fund cutting-edge research. The chapter also provides financial support for statewide ALS clinics and research facilities.

The goal of the Fort Myers Walk to Defeat ALS is to raise $25,000 for the ALS Association Florida Chapter. For more information on Hilde’s Herd, call Tiffany Latham or Bailey Baker at (239) 458-2704 at Cre8 Salon & Spa or visit bit.ly/HildesHerd2017. For information on the ALS Association, visit www.alsa.org.

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