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Strategic Marketing Planning for Product Launches and Start-Ups

Strategic Marketing Planning for Product Launches and Start-Ups

In the first phases of starting a new company or crafting a new product, it’s crucial to implement strategic planning...
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The Real Difference Between PR And Advertising

The Real Difference Between PR And Advertising

There’s an old saying:  ”Advertising is what you pay for, publicity is what you pray for.” This is a great...
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The 10 Best Tools for Content Marketing Organization

The 10 Best Tools for Content Marketing Organization

When it comes to content marketing, it can oftentimes get overwhelming trying to manage numerous different platforms, while simultaneously ensuring...
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Google’s new mobile website ranking tool could lose your company revenue

Google’s new mobile website ranking tool could lose your company revenue

As of this past April, websites that aren’t considered “mobile friendly” by Google’s own analysis tool could potentially make your company’s...
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Electrify your business with an eNewsletter

Electrify your business with an eNewsletter

Want to develop an engaged customer base? Attract new customers? Promote deals and events?  And stay within a budget? An electronic...
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Why you should outsource your strategic advertising media buys

Why you should hire an agency to outsource your company’s Strategic Advertising Media Buys - online, TV, print and radio: Bombarded...
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Custom and Niche Magazine Publishing – Grow your organization or capture a demographic

Custom and Niche Magazine Publishing – Grow your organization or capture a demographic

“It's a long, slow sunset for ink-on-paper magazines,” said flamboyant publishing magnate Felix Dennis, “but sunsets can produce vast sums...
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Choose the right color for your brand

Choose the right color for your brand

“Green with envy”…“seeing red,“…”true blue.” Most everyone has heard these terms at one time. Color is a part of our...
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Getting the most out of social media for your club or organization

Getting the most out of social media for your club or organization

To get the most out of social media for your club or organization it is best to recruit or partner...
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Marketing and public relations specialists collaborate for the gold

Marketing and public relations specialists collaborate for the gold

In the film “The Italian Job,” a team of specialists convene for a common purpose, each possessing extreme talents and...
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Top social media resources for businesses

There is an abundance of information available on the Internet about social media. One of the keys to finding useful...
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When is the best time to post on social media?

When is the best time to post on social media?

When is the right time to post your content on Facebook, Twitter, LinkedIn, Google+ and other social media platforms? With...
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