Creative vs Directional Advertising
November 9, 2020
There may be hundreds of ways to advertise but there are only two methods, Creative and Directional. It is important...
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Color psychology and your brand
November 2, 2020
Your brand colors should be more than a representation of your favorite hues. Realize that although a color may be...
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Social Media Faux Pas
October 26, 2020
For businesses, social media advertising offers great opportunities. However, inappropriate behavior can damage your brand. Even in the “wild west”...
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Why You Should Personalize Your Content Marketing Strategy
October 19, 2020
One of the biggest challenges of marketing in a world of fast-paced omnipresent promotion is to break through the noise...
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Need to Know Social Media Trends for 2021
October 12, 2020
Staying in the know is an essential piece of any business' success. Social platforms like Instagram, TikTok, Twitter, and FaceBook...
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The Best Times to Post on Social Media
October 5, 2020
Are you looking for ways to optimize your social media marketing strategy? Want to know the best times to post...
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Top Five Plugins Every WordPress Website Needs
September 28, 2020
Every website has some basic needs. It needs to be found on Google, it needs to be secure and traffic...
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Six Technical Tips for Creating Social Media Graphics
September 21, 2020
Humans, by nature, are visual beings. We appreciate beautiful things: art, people, and even advertising. Social media graphics are a...
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How to Build a Better Social Media Listening & Analytics Strategy
September 14, 2020
How many times have you heard, “the customer is always right?” It took a long time to realize that the...
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Six Tips for Successful Social Media Videos
September 7, 2020
Social media videos are all the rage. From short video loops on TikTok to online shows on IGTV, the internet...
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Six Tips for Creating a Listicle
August 31, 2020
People love listicles. You’ve certainly read a few yourself—and more likely, you’ve read dozens. In fact, you’re reading one now. ...
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Marketing Do’s and Don’ts from the CFO (This is not SNL)
August 24, 2020
The CFO, or Chief Financial Officer, is the person in charge of the money. They tell you where you can...
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